We know the macula from a piece of French Toast.
And, that's just one reason that national and international ophthalmic companies choose to work with Biotica. We speak medical and marketing from 25 years of experience.
Our work in ophthalmology and optometry includes:
- Diagnostic devices
- Clinics, practices, device companies
- Surgical microscopes
- Medical Lasers
- Pharmaceuticals
- Life sciences
What We're Proud Of
- Helping our clients gain share during the 2008 and 2020 recessions
- Using research to save a company $15,000,000 on a no-go product launch
- Working with an equipment manufacturer to create 25 years in consistent revenue increases
- Developing a new multi-million-dollar revenue stream for a non-profit
- Dano (just ask)
Why Biotica?
Expert
Two decades of ophthalmic marketing experience, including five recessions.
Different
We know how to get attention and be true to brands at the same time.
Frugal
We squeeze the most out of budgets for all clients, big and small.
Services
Biotica has more ways to launch your practice into orbit
Strategy
The shortest path from Point A to Point B.Web Design
Soup to nuts web developmentSocial Media
A low-cost method of maintaining visibilityContent
Relevant and timely visual content and copyEmail Marketing
HIPAA compliant email campaignDigital Advertising
Search engine marketing and web banners, OleĀ“!Advertising
Print ads, radio, tv, and morePublic relations
Local, regional and national brand awareness.Portfolio
National and international juries have awarded Biotica's work
Team — Who do we think we are?
Working out of a basement in 2002, our first client was an ophthalmologist. We must have done okay because he referred us to our second client, his optometrist father. And the rest is history.
Susan Abramovitz
Partner / Strategic Services & MediaSusan helps clients set realistic goals and the most cost-efficient ways to achieve them
Ben Singleton
Partner / PR & Social Media DirectorBen's group will help you reach patients through free media exposure and social media.
Bill Abramovitz
Partner / Creative & Digital DirectorBill's digital and creative teams designs messages and imagery that rise above the noise
Fees
Reasonable. Flexible. No surprises.
- Our fees are middling for Cincinnati, and a bargain compared to NYC, Chicago, and Birka (Sweden).
- Most work is estimated by project. We estimate, you sign, and we get to work.
- We bill by the project, or the hour for services like social media and public relations